Aug 182014
 

2014-06-26 11.13.27

One of the most common questions that we get from prospective clients is whether or not their new business will be profitable. Most potential business owners want us to come to their site, evaluate their business model, check out the land, scope out the competition, crunch some numbers and give them a 100% thumbs up or thumbs down.

Easy, right?

Well…it’s not always that simple. There are a variety of factors that we take into account, any of which could be a make-or-break for the business. What we have done is devise a point-based system that will help determine the success of your business (and no, no one has ever scored a perfect 100%!)

Here are some of the factors that we look at, and questions that any new business owner, whether it is a zip line tour, aerial adventure park, climbing gym, or some other type of adventure business should be asking:

  • How far away is your land from the nearest population or tourist center?
  • How much space does the land have for your proposed attraction, and for future expansion?
  • Is the land currently zoned for commercial use?
  • Does your management team have adventure business management experience? What about other business management experience?
  • Who else do you plan to have on your team, and how much relevant experience do they have?
  • Is your project already capitalized or do you need investors? If so, are the investors already in place?
  • How much of a financial cushion does the business owner have? Are you able to go several months without generating revenue?
  • Who is your target market and where are they coming from?
  • Who are your competitors, and how high-quality are their services compared to your projected business?

If you see a question that you are not sure how to answer, or if you want to know your feasibility score, contact us at (888) 553-0167 or email us at info@strategic-adventures.com to learn more.

We look forward to hearing about your new projects!

http://www.strategic-adventures.com/content/feasibility-studies

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